IAP-Immunizeindia is the world's largest vaccination reminder service, and is available free of cost to parents anywhere in India. It is a national non-profit initiative under the aegis of Indian Academy of Pediatrics. The initiative is supported by Vodafone, our national telecom partner.
The program was launched in March 2014 at a function in Delhi by Chief Guest Shri C K Mishra, Additional Secretary, Ministry of Health and Family Welfare, Government of India.
IAP-Immunizeindia aims to prevent a hundred thousand child deaths and disabilities by 2020.
IAP Immunizeindia mission is to enrol 20 million children by 2020. To achieve this ambitious target, IAP has expanded the SMS service in November 2017 by launching the IAP Immunizeindia mobile application, available in 12 Indian languages. IAP Immunizeindia sends free of cost reminders to parents according to the IAPCOI prescribed immunization schedule for 12 years.
Over 2 Million children under the age of 5 die every year in India* and another 1 Million or more are disabled for life. A major cause is that parents often forget to vaccinate the child on time.
The IAP Immunizeindia mobile application is available as a free of cost download from the Google PlayStore and the Apple AppStore. Parents receive timely vaccination reminders for their children as pop up notifications and also by email.
Vaccination reminder services in several countries have been effective in increasing compliance by 20%. There are over 40 published scientific studies in the Cochrane database that prove the effectiveness of vaccination reminders.
India has 800 million mobile phones which support Text Message Service or SMS (every family has a phone). A well promoted, national, text message reminder service will be the the most cost effective method of reminding parents that a vaccination is due.
Parents, in India, can opt for the service by sending a text message by SMS to the national shortcode 566778 from any mobile phone in India, in the following format :
Immunize [Space] [Baby's first name] [Space] [Baby's date of birth]
Example : Immunize Rekha 04-11-2013
The phone will immediately receive a confirmation message. Text message vaccination reminders will be sent to the registered phone for 12 years, following the IAPCOI prescribed immunization schedule.
3 reminders are sent, at 2 day intervals, for each vaccination that is due. An example of a reminder is - "Rekha is due for a vaccination this week, please do not forget to visit your doctor"
Reminders do not advertise, recommend or promote any vaccine brands or products.
The IAP-Immunizeindia program was launched nationally by the Joint Secretary of the Ministry of Health. The Joint Secretary has expressed an interest in extending the vaccination reminder program by integrating it with the national birth registry
The IAP-Immunizeindia national pilot was concluded successfully in 2013, with thousands of parents enrolled from every nook and corner of India. The national launch of the program happened in New Delhi, at the auditorium of the Indian Medical Association on 13th March 2014, at the hands of Chief Guest, Mr. C K Mishra, Additional Secretary, Ministry of Health and Family Welfare, Government of India. The program is now a fully functional national service and is the world’s largest vaccination reminder service. IAP-Immunizeindia already saves lives and thousands of reminders are sent every month.